Why are some people concerned about cookies?

Published at: Feb 21, 2022

Most concerns I've ever heard about cookies were in regards to "being tracked by cookies", and in all my research this is still the number one concern people have regarding cookies. However it seems cookies get a bit of a bad rap these days, largely by not being understood properly.

There are two things to remember about cookies, both of which might lessen unreasonable fears about being tracked by cookies:

  1. Cookies only contain information that you have already provided to a website

    Cookies don't magically just steal your information and destroy your privacy or anything like that - if a website creates a cookie to store some kind of personal information of yours, it's probably going to be information that you have already provided to the website at some point; that is to say - your name, your site preferences, items in your shopping card, and so on.

    Or, the other main thing that cookies can store is a "token" that proves you are logged into the site. That token/cookie is almost like a Membership Card or Name Tag - it identifies you on that website and saves you having to keep logging in over and over again; but there's nothing special about it - it's just a random bit of data that a website temporarily uses to identify your requests to their site.

  2. Cookies can only be accessed by the website that created them

    A web browser will prevent one website accessing the cookies on your computer that another website created. If one website could access cookies on your computer from a different website, it would be a catastrophic security disaster - a malicious website could steal the cookies on your computer for a different website and then impersonate you on it.

    But fortunately web browsers are very careful about preventing this from happening, so that a website that creates a cookie on your computer is the only one that's allowed to read that same cookie.

    So access to a cookie is limited to the site that created the cookie, and that keeps everyone safer.

So cookies aren't that bad?

These two points - that cookies only contain information from yourself or the website you are visiting, and those cookies can only be read by the website who created them - both go to show that First-Party cookies are actually pretty safe and aren't too much of a problem. In fact, you'll find that a lot of websites won't work properly with Cookies disabled.

It's Third-Party Cookies you have to watch out for!

First Party Cookies...

When you're visiting a website, and that website creates a cookie on your computer or phone, it's known as a "First-Person cookie". They are called this because you have a "first person" relationship with that website - you are dealing directly with them.

Third Party Cookies...

Third-Party cookies are cookies which are created by one website while you are actually visiting a different website. This usually happens because the website you actually want to visit - perhaps an online shop, news site, or video website - that website has embedded a widget from a different website - perhaps a Social Media "Like!" button, Instagram post embed, or some kind of advertising banner, or something like that. And it's that widget which sets cookies that can track you.

The way that it works is the Third-Party site - which provides the Social Media button, or the Advertising banner - is embedded into lots of different websites, so even if you're not accessing the Social Media Site or the Advertising Site directly, because they have their code embedded in many different websites, the advertising company is able to track your behaviour around the internet, across completely different unrelated websites, and it's this scenario that risks your privacy.

Some advertising networks will set a cookie when you view one of their advertisements on a website. When you go to a completely different website but view another advertisement from the same advertising network, they will be able to read that cookie and realise that the same person has just viewed both of the websites. Using this technique they can build a profile of you and all the websites that you like to visit, as well as how long you stay on them, what times you visit and so on.

How to prevent Third-Party cookie risks?

The easiest way to prevent Third-Party cookies from risking your privacy is to simply tell your web browser to refuse them. follow the guide to enabling cookies to allow normal cookies and refuse third-party cookies. It's a good way of becoming a bit more private online.